IBUS 3511: International Business

Assignments 1, 2, 3, and 4 progressively develop the foundation material for your Final Project, the international business country profile, which accounts for 40% of your course grade. You must achieve a passing grade in the Final Project to pass the course.
Instructions
Part A: Analyzing Challenges that Canadian Firms Encounter
Write a 2-page summary
Describe some of the challenges and opportunities for Canadian businesses entering foreign markets. Refer back to some of your readings in this module for ideas and specific examples that support your discussion.
Part B: Analyzing the Influence of Globalization on Canadian Firms
Write a 3–4–page report  on the following:
1.Using information from the textbook on the drivers for international business, and by researching information from the Internet, present examples of three Canadian companies that are entering or expanding their role in international business.
2.For each, identify: Who is the company? Is it a large, medium, or small enterprise? What is the primary good or service it markets? Where does it do business?
3.Conduct a preliminary analysis of these three companies’ international business entry modes, identify advantages they may be enjoying, and evaluate which globalization forces may be supporting their success. Defend your statements with evidence from the textbook, company reports, or other literature. The goal is to show your understanding of the challenges and opportunities of international business.

 

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